Brand Guidelines
Our Foundation
Writing standards
Primary color palette
"Close enough" is cool for parallel parking but not branding. Use the right colour model to ensure colours stay consistent everywhere they appear.
Primary
RGB: 255 183 027 | CMYK: 00 32 95 00 | Pantone: 1235 C
Accent
RGB: 255 158 024 | CMYK: 00 45 96 00 | Pantone: 1375 C
Secondary
RGB: 050 062 072 | CMYK: 79 64 52 44 | Pantone: 432 C
Tertiary
RGB: 036 075 090 | CMYK: 88 60 48 32 | Pantone: 7477 C
Core brand colors
Core brand colors defined in our design system. These colors form the foundation of our visual identity.
Blue
Primary brand blue - used for text and backgrounds
Orange
Secondary brand orange - used for accents and CTAs
Cream
Background cream - main page background color
Purple
Accent purple - used for highlights and special elements
Beige
Light beige - used for subtle backgrounds and cards
UI Colors
dark
Background
Gradient used as a background throughout the app.
Main tile dashboard
Used for the primary action tiles on the dashboard and for recurring buy cards in the dropdown.
Main buttons
Used for the buy and sell buttons on the dashboard and for transaction confirmation buttons.
Directive buttons
Used for the destination, source and frequency buttons
Bitcoin delivery button
Used for the bitcoin delivery speed button
Text Lotion
Use for all text – although some text styles should have lighter opacities, as represented in the text styles section.
Information button (tertiary)
Use for buttons that serve to give user more information and for calendar date selection
Input card
Use for cards that contain inputs
Selection is highlighted
Use for selected items in multiple choice options (like when selecting a wallet).
Input field
Use for cards that contain inputs
Pending trx card
Pending trx card
light
Background
Gradient used as a background throughout the app.
Main tile dashboard
Used for the primary action tiles on the dashboard and for recurring buy cards in the dropdown.
Main buttons
Used for the buy and sell buttons on the dashboard and for transaction confirmation buttons.
Directive buttons
Used for the destination, source and frequency buttons
Bitcoin delivery button
Used for the bitcoin delivery speed button
Text black
Use for all text – although some text styles should have lighter opacities, as represented in the text styles section.
Information button (tertiary)
Use for buttons that serve to give user more information and for calendar date selection
Input card
Use for cards that contain inputs
Selection is highlighted
Use for selected items in multiple choice options (like when selecting a wallet).
Input field
Use for cards that contain inputs
Pending trx card
Pending trx card
Typography
